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- Information Sheet -1. Cost. There are four levels of cost. A. Corporate Subscription Cost at $2.50* a day. This cost includes your business receiving 5 Chronicles a day 6 days a week. The cost also includes banner design and production and links to your businesses own web site and email address. Your business can also list under different listings at an additional cost of $0.50* cents a day excluding the Business Index listing as this will be provided free in this cost category. You are also able to make changes to advertisements under this costs category via the web using a password. This is the only cost category that offers this service. B. Chronicle Contracted Advertiser’s Cost at $0.50* a day. This rate applies to any business who has committed to a minimum 500 per column centimetre annual advertising contract with The Chronicle. The cost includes banner design and production and links to your businesses own web site and email address. Your business can also list under different listings at an additional cost of $0.50* cents a day excluding the Business Index listing as this will be provided free in this cost category. Text only listings are also available in this cost category at $0.30* cents a day. C. Casual Advertisers at $16.21* a day for a banner advertisement or $9.82* a day for a text only advertisement. The cost includes banner design and production and links to your businesses own web site and email address. Your business can also list under different listings at an additional cost of $0.50* cents a day excluding the Business Index listing as this will be provided free in this cost category. D. Business Index listing only. $16.21* a day for a banner advertisement or $9.82* a day for a text only advertisement. The cost includes banner design and production and links to your businesses own web site and email address. Your business can also list under different listings at an additional cost of $0.50* cents a day. 2. How and when costs are charged? Corporate Subscription listings are charged monthly in arrears. All other listings will be charged annually in advance. 3. Listings and their Benefits to your Business. Initially the listing categories for the toowoomba.com site include Accommodation, Attractions, Community Directories, Dining, Entertainment, Looking Good (fashion, beauty etc), Regional Information (tourism etc) and Weddings and Functions (including function rooms). These listings are designed to compliment each other making the toowoomba.com site the main portal to Toowoomba and the region for locals and visitors. As you know when searching the web you want to locate information quickly. Having the domain name ‘toowoomba.com’ provides this service through name association. 4. Site Traffic. Site traffic is monitored by Nielsen//NetRatings Site Census. Neilsen’s measure Unique Browsers. A Unique Browser is the individual calling card of every visitor to the site. Unique Browser registrations will be counted on both www.thechronicle.com.au and www.toowoomba.com sites. The www.thechronicle.com.au site’s Unique Browsers will be counted because a link between both sites exists. Page Impressions are the number of pages each Unique Browser looks at. 5. Site Maintenance. A. Banner advertisements under the Corporate Subscription Category listing are divided into two parts. The first part is the Banner/Image advertisement. This records your business details. For example your address, phone number, web and email address, etc and can include a graphic display. The second part of your listing is maintained by you. This part allows you to change copy (to a maximum of 500 characters) and insert 1 graphic. For example you may have a meal special or entertainment or other activities you want to promote. This part of your advertisement allows you the freedom to update your information weekly keeping your site current and there is no charge to do this. For security and access you will be given a password to update your site as well as training that will take only a few minutes of your time. It’s that easy! B. For all other categories including text only sites there is no direct access to change your information, maintenance is arranged by contacting us. 6. Privacy and Liability. 7. Promotion of www.toowoomba.com. Each week a display advertisement directing readers to toowoomba.com will run in The Chronicle’s Entertainment Weekly. Entertainment Weekly is distributed inside The Chronicle on Thursdays, which has a net paid sales figure of approximately 28,000 and a readership of 65,573**. Entertainment Weekly is also distributed to every Motel Room in Toowoomba. Also toowoomba.com will be listed on page two in The Chronicle under the index. (**Source Roy Morgan Jan 2003-Dec 2004). 8. Ownership of www.toowoomba.com. The Chronicle owns and managers www.toowoomba.com. 9. Need Help or Further Information. We can be contacted at The Chronicle on (Mike Dorey) 0414 902063 or (Kathie Doggett) 0407 739143 (*Excludes GST) |
